Buy The New Book That Navigates
You To The Life You Want

Unlock Limiting Beliefs That Block Personal and Professional Goals

Hell-bent on changing standard, staffing-industry business practices in 1972, Entrepreneur Alan Burkhard founded Placers, a Delaware-based staffing company. Half a century later, under the leadership of Alan’s son Chris, Placers is still driving change in the staffing industry through innovation. There have been different versions of Placers throughout the years, but one thing has been constant – Alan’s profound and transparent advocacy of relatable communication that closes gaps – with yourself and others.

“Opposite The Crowd” is a compilation of interviews between Alan and Chris that reveals how to live the life you want and how perspectives shape outcomes. It’s an album of maverick strategies – Alan’s operating philosophies — that have now become Chris’ philosophies. The hope is our readers will adopt some or all of these philosophies and experience positive transformation and growth in life.

Personal lives and professional lives intertwine. “Opposite The Crowd” pulls back the curtain and unveils parallels between managing a career and managing a life. It all starts with a way of thinking that unlocks limiting beliefs and propels subscribers into key areas of happiness and prosperity.

Many of us live with a gap between where we are and where we want to be. In order to have what you want, you have to put in the work. To be who you want to be, you must know who you are.

The storytelling shared in “Opposite The Crowd” is universal. It’s relevant for all generations, genders, and races in any place in time. It’s impossible to remain unchanged after adopting the “Opposite The Crowd” mindset.